Privacy Policy

This Privacy Policy outlines how Microbiome Signatures Inc. collects, uses, maintains, and discloses information gathered from users of our website, services, and products, including the Microbiome Signatures database (the “Site”).

Personal Identification Information

We may collect personal identification information from users in various ways, including, but not limited to, when users visit the Site, register on the Site, place an order, fill out a form, respond to a survey, or engage in other activities, services, features, or resources we make available. Users may be asked for information such as their name, email address, and other relevant details. We may also collect payment information when users make a purchase, including credit card billing information.

In addition to information provided directly by users, we automatically collect certain personal information when users interact with our Site using cookies or other automated technologies.

Automated Collection

We may utilize third-party services to enhance our understanding of how users interact with the Site and to assist with online advertising. This may involve embedding cookies, pixel tags, or similar technologies provided by third parties, which may collect information such as:

Your device’s IP address, which may help estimate the general location of your device;

Information about how you use the Site, including device identifiers for advertising and analytics purposes;

Data related to advertisements you have seen or clicked on, which may be used for analytics and advertising purposes;

Interaction information, such as time spent on the Site, pages viewed, URLs clicked to and from the Site, and methods used to navigate away from the Site, all of which help us improve the Site, understand our users better, and optimize advertising performance.

Cookies may also be used to enhance your experience on our website. Cookies enable your web browser to recognize your device and personalize your experience on subsequent visits. You can configure your browser to refuse cookies or alert you when cookies are being sent; however, doing so may affect the functionality of some parts of the Site.

How We Use Personal Information

Microbiome Signatures may collect and use your personal information for the following purposes:

1. To Manage Your Account: We use your personal information to manage and maintain your user account.
2. To Respond to Your Queries and Improve Customer Service: The information you provide allows us to more effectively address your customer service requests and support needs.
3. To Personalize User Experience: We may use your personal information to tailor your experience on our Site and improve its functionality.
4. To Improve the Site: User feedback may be used to enhance our products and services. We use tools like Google Analytics to gain insights into our audience and refine the content of our Site.
5. To Process Your Orders: We use the information provided during order placement solely to fulfill your orders. Information may be shared with third parties only as necessary to provide the service. Payment information is processed by a third-party provider, such as Stripe, which has its own privacy policies.
6. To Run Promotions, Contests, Surveys, or Other Features: If you subscribe to our newsletters, we will send you information on topics we believe may interest you. If you enter a contest, your contact information will only be used for that purpose. We do not share personal information, including email or SMS data, with third parties for marketing.
7. To Manage Product Reviews and Ratings: We may use third-party providers to assist in managing reviews and ratings provided by users.
8. To Send Periodic Emails: We may use your email address to send order-related information, respond to inquiries, and provide updates.
9. To Re-engage with You Through Online Marketing: We may use the personal information collected during your visit to the Site for remarketing purposes through platforms like Google Ads and Facebook. These third-party vendors may use tools to convert your personal information into unique identifiers for personalized ads based on your interests and previous interactions with our Site. You can opt out of Google’s use of cookies by visiting Google’s Ads Settings or revoke your permission to Facebook via their settings page.
10. To Advertise Our Customers’ Affiliations: If your email address is associated with an institution like a university or organization, we may use the domain name of your email to indicate that we have a customer linked to that institution. We will not use your full email address or advertise that you, specifically, are a customer.

How We Protect Your Information

Your personal information is kept confidential and secure, stored and processed on servers located in Canada and the United States, managed by our third-party service providers. Please be aware that your personal information may be subject to the laws of these jurisdictions, including those that allow law enforcement access to your data.

We employ administrative, procedural, and technical safeguards to protect your information against unauthorized access, alteration, disclosure, or destruction. While we strive to protect your personal information, we cannot guarantee the security of data transmitted over the internet or stored on third-party networks.

Sharing Your Personal Information

We retain your information only for as long as necessary for the purposes for which it was collected.

We do not sell, trade, or rent your personal information to others. We may share your information with third-party service providers who assist us in operating our business and the Site or in administering activities on our behalf, such as sending newsletters or conducting surveys. We share personal information with these third parties only for those specific purposes and with your permission.

WARNING: Do not share personal or financial information in response to unsolicited emails or phone calls that appear to come from Microbiome Signatures. We will not ask for such information except through secure channels on our Site when completing an order.

Your Rights

You have the right to request access to, edit, or remove the personal information that we have collected or maintained. You may also withdraw your consent for us to use your personal information for the purposes described in the ‘How We Use Personal Information’ section by contacting us at [insert contact email]. However, please note that withdrawing consent may limit your ability to use the Site or access our services, such as accessing your account or receiving our products.

Electronic Newsletters

If you opt-in to our mailing list, you will receive emails containing company news, updates, product information, and related content. You can unsubscribe at any time by following the unsubscribe instructions included in each email or by contacting us through the Site.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. When we do, we will post a notice on the main page of the Site. We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting the personal information we collect. Your continued use of the Site following any changes to this Privacy Policy constitutes your acceptance of those changes.

Your Acceptance of These Terms

By using this Site, you acknowledge and agree to this Privacy Policy. If you do not agree to this policy, please do not use our Site. Continued use of the Site after any changes to this policy will be considered your acceptance of those changes.

Contacting Us

If you have any questions about this Privacy Policy, the practices of this Site, or your interactions with this Site, please contact us.